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While your audience aimlessly scrolls, show them what they’re missing by not choosing you (and look good doing it). Choose Social Media Marketing that turns Facebook Ads, Instagram Ads & LinkedIn Ads into your best salespeople.
The Google of Social Media Marketing. It’s a no brainer you want to look best on Facebook Advertising.
Facebook’s partner in crime. Make your mark on an algorithm that continuously provides high ROAS.
Get in front of working professionals and use hyper-targeted industry, job title & role audiences.
The platform for aesthetic, inspiration, dreams and ideas. Be a part of your audiences ‘life goals’.
The best marketing is invisible. People don’t hate ads, they hate ads that have irrelevant messaging or lack of community, from faceless brands with weak creativity and shallow stories. We preach social media marketing because a feeling of trust and community is so important.
With bold imagery, hyper-targeted audience research and engaging copy, we speak directly to the individual, and build trust that turns “huh?” to “oooh!”.
Every SMM campaign we create goes through a team of creative, sales-driven and consumer-focused thinkers.
Testing, testing, testing. We don’t stop until we know for sure what ads are performing best for you.
What are results if not tracked and measured. We rely on measurable results and provable growth.
Feeling lost in the world of PPC marketing and struggling to get that upper hand against your competitors? Failing to keep ad clickers on your website let alone to convert? You need structure, expertise and experience in Lead Generation marketing that won’t stop until you’re happy.
To us at Sydney Digital Marketing Agency™, you’re not just a number. Your success is our success. We’re hungry to help and give you the structure your PPC ad campaigns need to power your business from the ground up.
We use specially-designed ads to speak to customers through every stage of their buying journey. Pushing your audience from the top of your marketing funnel to the bottom by tailoring your ads to their interests and concerns.
The key to creating high-performing social media marketing ads comes down to not only knowing what imagery and colours resonates, but also creating a vision; of who your audience could be with your product or service.
Creating a dream, an ‘idealistic scenario’ is the key to creating engaging ads that convert.
Contact us today to start your process of brand & consumer discovery, learning and strategising.
Receive your full marketing strategy created by your team of creative, strategic & analytical brains.
Sit back and reap the rewards of the best Social Media Marketing agency in Australia, that practices what they promise.
Contact us today to start your process of brand & consumer discovery, learning and strategising.
Receive your full marketing strategy created by your team of creative, strategic & analytical brains.
Sit back and reap the rewards of a Search Engine marketing agency that practices what they promise.
Looking for more leads and sales but not sure what digital marketing services are for you? Social Media Marketing is just the beginning.
You could be utilising our team of marketing, design, UX & email marketing specialists that create a full strategy based uniquely on your brand, industry and most importantly, consumers. All in one place and at your fingertips, always.
Branding, design, content & marketing.
Sales, CRM, website performance & SEO.
Branding, tone of voice, SEO & copywriting.
Increase in conversions from
organic search
Lift in paid search traffic
for the same budget
Reduction in cost per lead
from paid social
Increase in paid search
conversions
There are 4.48 billion social media users worldwide, This means, when expressed in the right way, your brand efficacy can be personally communicated to target audiences across an immense reach.
Social Media marketing will amplify your voice and cultivate quality interactions with your customers – to generate leads from scaled engagement in two-way conversations. While you need Social Media marketing, the incredible reach promised by its network is far more effective when you focus on the quality of your message as well as its quantity. Thus, social media sites can spur multiple relevant conversations because your audience has a genuine interest in your services.
Social media has modified the way we communicate, reshaping the way we share opinions and recommendations about items and services we use regularly. Facebook, Instagram, TikTok, LinkedIn and Twitter allow anyone to become an opinion leader, sourcing information from their experiences online to shape the public’s view of your brand. Therefore, it is vital that you cultivate this reputation online first, with your influence and direction, and not let subjective information from others cloud your brand image.
For this reason, social media is also great for making a first impression.
A comprehensive and holistic social media marketing strategy will ensure that your social media efforts not only create small wins, but are working to support your broader business goals.
Without an understanding of how social media can be leveraged to achieve your goals, who your target audience is, what they want and what KPIs you are looking to hit it’ll be hard to achieve results on social media.
We won’t lie, it is much easier to hopp on Facebook ad manager and spend a few minutes whipping up an ad that goes out to everyone. Yet, this example is lacking and begging for strategy.
With social media marketing you get out what you put in. This means uncoordinated and erratic posting whilst quick to do will ultimately be a waste of your time and resources.
Your time and money is best spent on marketing that has a robust and comprehensive blueprint so you achieve long-lasting, measured results.
At SDM we perform a holistic audit that looks at your current performance and online presence, what your competition is doing and your goals so we can help you achieve them.
At Sydney Digital Marketing we are a relationship-built, ROI driven team that tailor your message and Social Media strategy to the nature of your business.
We will work closely with you to adapt your marketing objectives effectively, and to maximise your returns from platforms suited to you. Our proven results and experience in social media engagement, will relevantly place your brand where your customers have the highest chance of clicking your content. To capture your brand’s personality and tone, we will promote your products and services through our signature lens of creativity.
We will garner authentic leads by capturing and retaining the user’s attention with interesting visuals, design and paid ads – to convert sales. Our social media experts will create smart paid ad campaigns that focus on matching your identity and tone with the medium that best fits your objective and brand.
Generate Leads and Sales
You will achieve a cost-effective return on investment, through campaigns that target your specific personas and demographics. Using Facebook Audience Insights to test and build advertisements relevant to your target market. From these insights, we know whether your content should educate, inform, tell a story, or do all three.
Expand Your Reach and Visibility
Engage your potential customers authentically across Facebook, LinkedIn and Instagram. Your reach is only as effective as the relevance of your ads to your potential customers.
Identify Suitable Social Media Channels For Your Services and Products
To commence your online campaign we will develop a social media strategy fit for your business. Specific objectives will determine the right platforms for you to use – effectively guiding your return on investment & branded message.
While the natural assumption is that you should be on all the popular platforms, this can be counterproductive if not executed with a strategy. Instead, focus on a couple of platforms that are highly popular among your target audience.
So the best platforms to use will vary for each business. At Sydney Digital Marketing Agency™, we assess your product or service and ensure that we are placing your ads on the platform best suited for you.
With Facebook’s more than 2 billion users every business wants to know how to successfully capture an audience and generate leads through cost effective Facebook advertising. Due to its scale, no matter what kind of audience you want to reach on Facebook, you will find them but this does not mean any old facebook ad will give you the results you are looking for.
At SDM we help our clients maximise their ROI with Facebook ads that have gone through A/B tests with optimised creative, ad copy, audiences and landing pages. What makes a stellar Facebook ad is one that is made to reach your audience and goals.
A cookie cutter approach will greatly jeopardise your social media marketing efforts, our Facebook ad specialists will ensure we deliver specialised campaigns for whatever your needs may be.
Believe it or not, Facebook is not the only social media marketing platform out there and in fact ignoring strategies like Instagram advertising could be holding you back from great opportunities.
With over 1 billion active users every month and 82% of Australian users saying they are open to discovering new brands or products on the platform, Instagram ads can open you up to an engaged, young and exciting new audience. Instagram’s ad formats are the same as Facebook’s meaning carousel, slideshow, single image and video are all options available for your branded content. Ultimately, it all depends on your businesses’ specific needs, audience and goals.
Lucky for you the Sydney Digital Marketing Agency™ ad specialists work with clients to build an optimised social media marketing strategy ranging from Instagram to Facebook and LinkedIn.