Our Team
Meet your digital marketing specialists, ready to grow your business revenues and profits.
Management & Strategy
Management
& Strategy
Our management & strategy team, aka movers and shakers, are here to help with every aspect of your digital marketing game-plan. Think of us as your coach, providing expert guidance and helping you navigate your business to a pathway of sustained growth and success. Always on standby for a chat, our digital marketing specialists work with you to achieve your marketing goals.
CEO
Founder and leader, Simon established SDM back in 2012. Since then, he has helped 150 clients (and counting) to achieve their digital goals. Determined and quick-thinking, he is a virtuoso in driving campaign strategies, customer engagement and sales. Passionate about clients’ business growth, his greatest satisfaction is seeing a plan come together which deliver incredible results.
General Manager
Our captain of operations, Ben has over 15 years of experience in sales, marketing and all things digital. Before joining SDM in 2014, Ben worked as the Head of Marketing for Reebok APAC. Understanding both sides of the clients/agency coin, Ben easily relates to client challenges and desired outcomes and meets these with well-founded marketing insights, strategies and advice.
CEO
Founder and leader, Simon established SDM back in 2012. Since then, he has helped 150 clients (and counting) to achieve their digital goals. Determined and quick-thinking, he is a virtuoso in driving campaign strategies, customer engagement and sales. Passionate about clients’ business growth, his greatest satisfaction is seeing a plan come together which deliver incredible results.
General Manager
Our captain of operations, Ben has over 15 years of experience in sales, marketing and all things digital. Before joining SDM in 2014, Ben worked as the Head of Marketing for Reebok APAC. Understanding both sides of the clients/agency coin, Ben easily relates to client challenges and desired outcomes and meets these with well-founded marketing insights, strategies and advice.
Head of Business Transformation
A natural (and very clever) problem solver, Jan has an extensive background in delivering ‘out-of-the-box’ business and technology solutions for Porsche, and now, to Sydney Digital and our very lucky clients. Made in Germany, he holds a Masters of Science in Technology Management and Mechanical/Industrial Engineering, aka, a big brain for solving big problems easily.
Digital Campaigns
When it comes to audience and market research, this is the digital agency team you want on your side. We are, indeed the masters of delving deep, identifying your ideal clients’ challenges, desired outcomes and purchasing behaviour. Applying our research to your marketing campaign, this is how we continuously deliver incredible results. Go Team!
Senior Account Manager
With a diverse portfolio supporting business across both B2B and B2C, Danni has a proven history of fostering client relationships in order to achieve goals and maximise business growth. Passionate and proactive, you can be sure that Danni's Account Management skills will be dedicated to fuelling success firsthand.
Senior Account Manager
Natalia is creative, super-organised and has a head full of ideas. What a winning combination! Harnessing her background in hospitality and digital marketing studies, she is superb at seamlessly managing multiple client projects. A perfectionist in the best way possible, you can be sure everything is checked and double-checked before the word GO!
Sales & Marketing Coordinator
After studying a 4 year Commerce and Politics degree, Izzy found a passion for marrying both creative and analytical problems to develop great business solutions for our clients. Working alongside our CEO, she spends her days expertly coordinating content, managing internal and external communications and ensuring seamless onboarding for all of our clients.
SEM Specialist
Andrew is our Search Engine Marketing aficionado, marrying his studies in Data Science and Business with his Search Engine Marketing (SEM) experience. An exceptional data analyst, Andrew manages our client’s PPC accounts associated with Google AdWords. Always busy, each day you’ll find him monitoring keyword bids and client account metrics.
SMM Specialist
A marketing whiz, Marie has a Bachelor of Marketing under her belt. One of our resident high-achievers, Marie goes above and beyond to nail client KPIs and overdeliver on expected benchmarks. This Frenchie is proactive, quick-thinking and thorough, you can be sure that nothing makes it past Marie without her putting on her optimisation hat.
Campaign Engineers
Google Ads Engineer
There is no Google problem that Oliver can’t solve (or love to solve). Having worked for Google, Publicis and many Fortune 500 companies, SDM is the luckiest to have a strategic, technical and creative brain on side to deliver high-performing campaigns for every client. Innovation is everything, and Oliver is always at the forefront to keep us ahead of the game.
Senior SEO Specialist
Design & Development
Website
Design
Showcasing your vision to the world, our design & development team are all about human-centred design. Known for our innovation and creativity, our makers and creators place the end-user at the heart of our design and development process. And this? Enables our digital marketing specialists to deliver an incredible user experience and web performance through aesthetically beautiful design.
Website Project Manager
Master of content, UX and organisation, Michaela works to coordinate your web projects to ensure they speak your customers’ language while also being built to speedy perfection. Great communication and an eye for fine detail is everything, and working with Michaela means the whole package that you’ll want on side for the creation of your brilliant website.
Head of Design
Leading our design team, Cedric is an exceptionally talented creative with over a decade of design mojo. Pre-SDM, Cedric was the co-founder of a thriving visual comms agency - you can even find his work featured in a range of fashion magazines, including Mojeh and Tribu. Inspired by From UI and UX design to developing templates, infographics and ad creatives, Cedric is your man.
