Navigating Your Digital Marketing Journey with Brainpower

Digital Marketing That Delivers Real ROI

The best digital strategy is one that delivers measurable results. How do you ensure it works? By implementing trackable marketing tactics that follow your customers’ journey from start to finish.

At Sydney Digital Marketing Agency™, we craft effective marketing strategies from the ground up. Furthermore, we measure every action we take; we delve deep to truly understand your customers like never before. This approach is what sets us apart. 

No More Guesswork

We identify gaps in your current digital marketing strategy and fill them with proven processes aligned with best practices. Our approach to digital marketing is a fully-fledged, laser-focused customer experience strategy that targets your ideal customers exactly when and where they need you. Here’s how it works…

Astronaut Floating with Precision and No Guesswork

Our Process

STEP 1

For us to be able to help you grow, it all starts with a process of learning and discovery. Through a series of in-depth team workshops, we work with your key stakeholders to assess your business, product or service offering and audience.

Discovery is not about telling you what you’re doing wrong, it’s about having new eyes and a holistic, marketing-minded view on what we can improve on. In this, we will discover;

WHO your ideal audience is (not just age & demographic, but really what makes them tick)
WHAT features and benefits speak to your audience the best (through intensive consumer and industry research)
WHERE have there been drop offs or resistance in your marketing efforts (by auditing your platforms and processes)

STEP 2

Envision an entire team of marketing brain power coming together to create a strategy that makes you grow. No wasted spend, just a hyper-targeted digital strategy that gets you in front of who you want most.

From social media marketing, search engine marketing, branding and sales communication, customer relationship management and email marketing, our specialist marketing teams build a full-funnel marketing strategy unique to your business and audience.

Here, you will receive;

WHERE we are going to advertise (from search engines to social media, it’s all about where your audience is)
HOW we are going to communicate, sell and attract your audience (ad designs and copywriting)
WHERE we are going to retarget primed audiences

STEP 3

Time to divide and conquer! With all marketing brains ready and fueled to go, the team works rapid fire to provide you with tasty quick-wins while we work in the background to build out your go to market strategy.

From the ground up, we ensure all tasks and performance are tracked and attributed to each channel, because we stand by; “if it’s not tracked, it didn’t happen!”. The proof is in the pudding (and who doesn’t love a load of sales and lead-generation pudding?).

STEP 4

But we don’t stop at launch. Working with Sydney Digital Marketing as your digital marketing strategy agency means a strategy that keeps on adapting, growing and changing to suit real results.

Our strategic campaigns team are agile, meaning any new deals or offers you want advertised, we can build robust ads into your funnel to maximise awareness, engagement, conversion and loyalty.

Where we see an opportunity, we act.

Our Proven Process

1

Step 1

Receive Digital Marketing Strategy

Step 1

Start Your Discovery

For us to be able to help you grow, it all starts with a process of learning and discovery. Through a series of in-depth team workshops, we work with you and your key stakeholders to understand your business, product or service offering, audience and competition in depth. From here we construct a marketing strategy designed to match your message to your market. 

Discovery is not about telling you what you’re doing wrong, it’s about having new eyes and a holistic, marketing-minded view on what we can improve on. In this, we will discover;

WHO your ideal audience is (not just age & demographic, but really what makes them tick)
WHAT features and benefits speak to your audience the best (through intensive consumer and industry research)
WHERE have there been drop-offs or resistance in your marketing efforts (by auditing your platforms and processes)

Start your Discovery

Step 2

Receive Your Digital Marketing Strategy

Envision an entire team of marketing brain power coming together to create a strategy that makes you grow. No wasted spend, just a hyper-targeted digital strategy that gets you in front of your audience and ahead of the competition. Google Ads, SEO, Social Media Marketing, Retargeting, Blog Posts and Content production; all these components play a vital role in todays’ online marketplace. Sydney Digital understands where each piece fits in the puzzle and will outline this in detail as part of your detailed Go-To-Market Strategy.

From social media marketing, search engine marketing, branding and sales communication, customer relationship management and email marketing, our specialist marketing teams build a full-funnel marketing strategy unique to your business and audience.

Here, you will receive;

WHERE we are going to advertise (from search engines to social media, it’s all about where your audience is)
HOW we are going to communicate, sell and attract your audience (ad designs and copywriting)
WHERE we are going to retarget primed audiences

2

Step 2

3

Step 3

Implementation and Growth

Step 3

Go Live & Growth

Time to divide and conquer! With our marketing experts fully geared up, we aim to deliver immediate quick-wins while simultaneously crafting your comprehensive go-to-market strategy.

rom the ground up, we ensure every task and performance metric is meticulously tracked and attributed to each channel, because we believe: “if it’s not tracked, it didn’t happen!”. The results speak for themselves – and who doesn’t love a feast of sales and lead-generation success?

Testing and Optimisation

Step 4

Testing & Optimisation

But we don’t stop at launch. Partnering with Sydney Digital Marketing means you get a strategy that continually evolves to deliver real results.

Our strategic campaigns team is agile and responsive, ready to integrate new deals or offers into your funnel to maximise awareness, engagement, conversions, and loyalty.

Where we see an opportunity, we act.

4

Step 4

It's Not Rocket Science

In Market

Branding, design, content, organic & paid content.

Behind The Scenes

Sales processes, CRM, website performance, SEO, email marketing

In-Between

Tone of voice, SEO, copywriting, conversion rate optimisation (CRO),


Start Your Journey With Sydney Digital Marketing Agency™ Today. Experience. Transform. Grow.

Your Plan in Action

Personalised

Marketing is selling, and through targeted copy & stand-out branding, we keep you front of mind.

Adaptive

Once in market, our team of experts measure performance daily and adjust accordingly to ensure we are hitting the agreed targets

Targeted

Don’t waste ad spend on audiences that have no interest. Maximise budget for reaching qualified leads and prospects.

Personalised

Marketing is selling, and through targeted copy & stand-out branding, we keep you front of mind.

Adaptive

Through rigorous testing and adapting, we create campaigns that grow and learn with you.

Targeted

Don’t waste ad spend on audiences that have no interest. Maximise conversions for high-spenders.

Join These Ambitious Brands

BMW Sydney was. client of Sydney Digital Marketing Agency for 6 years
Sydney Digital Marketing Agency looks aftre the marketing for Ivory Group - a premier Recruitment agency in Sydney
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Susanne Rauer
Susanne Rauer
GAIA COACHING
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“Sydney Digital Marketing Agency is simply the best! I am SUPER happy with the design, the functionality, automation and performance of my digital marketing and the website they built. In the 5 years we have been working together they have helped me reach the top 3 positions on Google for Executive Coaching Sydney”
David Goudkamp
David Goudkamp
STACKS GOUDKAMP
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“The service from SDM has been impeccable. They run all our Digital Marketing – SEO, SEM, built our website and CRM. They’re always available and have new ideas. We’ve got full trust in their abilities. Highly recommended.”
Bobbi Simonds
Bobbi Simonds
PALLADIUM PRIVATE
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“Google PPC is an important channel for us. Therefore, having a partner with deep knowledge and experience is vital. SDM has the people with such talent, and have consistently worked hard for us to extract the results we require. Having worked with other large agencies I can highly recommend SDM as one of the very best”
Matt Clarke
Matt Clarke
IMEASUREU
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Simon, Ben and the SDM team are passionate, smart digital marketeers. They transformed our SEO and website analytics. No hesitation in recommending them as an agency. Their expertise at both a marketing level and business understanding was a refreshing approach after previous poor agency relationships.
Giles Keay
Giles Keay
THE CONSTRUCTIVE COLLECTIVE
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I could not recommend Simon and his entire team enough to anyone considering undertaking any aspect of digital marketing and design for their business. We have worked with SDM for over 5 years and they're results are always hitting the target. Highly recommend!
Tony Dunphy
Tony Dunphy
NEXT TELECOM
Read More
SDM worked with us setting up our Hubspot Sales system and were an incredible resource [..] Their automation knowledge and capabilities really set us on the road to success[..] I would not hesitate to recommend them to any business looking for an expert team to lead the way.
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Our Work In Action

LEAD GENERATION
+256%
Increase in conversions from organic search
SEO,
Search Engine Marketing,
Web Design & Dev
LEAD GENERATION
+39%
Increase in total goal completions
Search Engine Marketing, Social Media Marketing, Email Marketing, Web Design & Dev
LEAD GENERATION
+39%
Increase in total goal completions
Social Media Marketing, Search Engine Marketing, Email Marketing
LEAD GENERATION
+60%
Increase in paid search conversions
Search Engine Marketing, Social Media Marketing, Email Marketing, Web Design & Dev

Frequently Asked Questions

A well defined strategy is the foundation for long-term growth and a roadmap to your digital marketing success.

A great strategy only works if it is seen as a whole with implementation and execution. We have worked with many clients from start to finish, implementing a brand new digital strategy that incorporates both organic, paid and direct traffic in a wide array of ways. From Email Marketing and CRM implementation, through to Google AdsSocial Media Marketing and SEO.

With a specialist in every field, we have the expertise to provide our clients with a bespoke and holistic marketing strategy that incorporates comprehensive and successful processes to boost your digital game.

Not only do we serve you a beautiful and successful digital strategy, we also guide you and your team to implement it in every way – both strategy creation and execution out of one hand. A great strategy starts by understanding you and your customers to a depth maybe not even you know yet, it’s how we know who we’re speaking to in order to create connections with them through your online presence.

From here we take you through a series of checklists to make sure your business is ready for success. We guide you through to implementations, every step of the way.

Allowing us to bring our brain power together and a new understanding of your customers so we can target them in the most seamless and clear way.

We provide our clients with a robust and personalised marketing strategy. A marketing strategy should not be implemented with a one size fits all approach. Instead, we believe in taking an individualised approach that analyses the gaps and needs of your business to ensure a robust strategy and solution.

In short, there is not one ‘look’ for a good marketing strategy except that it must be individualised, extensive and detailed, all things which Sydney Digital Marketing Agency™ heroes in its marketing strategy service.

It’s clear that a powerful marketing strategy is one that addresses your businesses every need. We have helped numerous clients find the gaps in their current marketing processes and have worked hard to fill them with solutions we know will deliver the results necessary. This means we have the expertise and experience to manage your strategy too.

Alongside plenty of tried and true tactics under our belt, partnering with us for a marketing strategy means we need to get to know your business to ensure an effective and personalised approach. Our discovery process provides us with the understanding we need to deliver a winning digital marketing strategy.

If you’re looking for a strategy that enables and sustains long term growth, then absolutely yes. If you’re looking for overnight success then we aren’t for you.

If you’re willing to invest in the power of digital and allow us to craft your roadmap to success as an extension of your team then you are at the right place.

  1. Getting to know your business and what drives you and your team
  2. Creating a ‘north star’ for your KPIs and goals so we know what to work towards. Understanding your specific KPIs is so important because every business is different and unique and what matters to others might not matter for you too.
  3. Auditing all of your platforms/accounts/websites so we know what we’re working with.
  4. Understanding your current conversion rates and identifying areas to improve on them before we start sending traffic there.
  5. Auditing your platforms and accounts also allows us to get to know your audience, if we can’t make a bigger picture audience or persona then we start to work with you to identify your DREAM audience and who you feel would be best for your business to acquire, i.e. biggest spenders, most likely to turn into return customers.

Contact Sydney Digital Marketing Agency™