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Looking to get onto Page 1 of Google? Google Search is for you. Looking to be where your audience is? Google Display Ads are for you. Your marketing strategy needs Google Adwords, it’s no longer just a ‘maybe’.
We’re not going to sugar coat it, it’s the same for businesses all over the world. When we say Google Ads has always, and will always be the powerhouse of PPC marketing and full-funnel marketing strategies for big businesses.
The unfortunate part of it is that your competitors are probably doing it better, that’s why they’re called competitors. The difference is that you could have experts on your side who’s bread and butter is beating your competitors for you.
With over 40,000 Google Searches made every month for any given industry and over 2 Million websites on the Google Display Network (GDN), Google Search and Google Display ads are the powerhouse you need on your side (plus add in a Digital Marketing Agency that knows it through and through.
Laser-focused Strategy
Understanding your audiences’ behaviours and emotional triggers and biases means we can search for keywords and phrases they would search for when they’re close to making that decision. It’s all about being there – where they are and when they need you.
Writing effective Google Search Ad titles, descriptions is the art, Adwords management of the ad accounts and optimisations is the science. All of which Sydney Digital Marketing does with rigor, precision and a meticulous eye for detail.
Between your Monthly reports from the team, you have access to our beloved platform Agency Analytics. Here, your personal and customisable reporting dashboard is tailored to your unique KPI’s. From top-level to in-depth, it’s all at your fingertips 24/7.
It’s the recipe for digital marketing success. Our Google Ads Specialists in Sydney and Kingscliff work hands on daily to manage PPC Campaigns within their own complex algorithms. Every click comes at a price, that’s why it’s so important to focus on clicks that turn into sales for you.
But it doesn’t just *happen*, it starts from day one with ultra-targeted audience research and understanding who your target demographic is. Google Search specifically is hyper-intent driven, meaning your audience is already on their way to find something they need (or want).
Seriously, we’ve all been on a news article or video or website and we’ve been shown ads from companies you were just looking at. The art of Google Display Ads – both awareness and retargeting – is one that should not be looked past.
We’ve all heard the term ‘staying front of mind’ however it really does go deeper than that. Staying front of mind means you rank highly in the minds of consumers and it helps you attract leads and retain loyal customers. You want to be the first brand name that comes to someone’s mind when asked about a specific industry.
Further grab your audience’s attention through the use of animated Display ads or static images while adding value to your audiences through offers, downloads or consultations.
A PPC Campaign Agency who also designs what they know works? With over 20+ years experience, our senior graphic designers would love to get their hands on your business to design some Display Ads that excite! See some of our work;
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Our Certified Google Ad Specialists have expert understanding and experience in optimising your campaigns based on real data, all of which you have complete transparency and visibility on throughout every stage of your partnership with us.
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